Thoughts on WWDC

Two years ago, in June of 2011, I went to WWDC for the first time.

I have a very basic1 app in the App Store. I had written it when iOS 4 was in beta, because MFMessageComposeViewController permitted my app to do something that was new at the time: send text messages.

I decided to go to WWDC for a few reasons. Firstly, it seemed fun and interesting. Secondly, I was a novice iOS developer and desperately wanted to scratch that itch. As a bonus, I somehow swindled my then-employer to pay for it. Finally, I wanted to see what all the fuss was about.

Going to WWDC was one of the best decisions I’ve ever made.

As Marco noted tonight, WWDC is about so much more than just the sessions. The sessions are wonderful; don’t get me wrong. I’ve already raved about them. But it’s about so much more than that.

Perhaps my favorite part of WWDC is the energy I get from it. Being around so many people whom you so deeply respect (too many to name) will do that to you. Both times I’ve left WWDC, I’ve spent the entire cross-county plane ride coding.

There have been many calls to end WWDC, or perhaps to dramatically change it. These arguments are logical, just, and intelligent. Acquiring tickets this year was–on the surface–fair, but it sure didn’t feel that way.

I can’t begin to theorize about ways to make WWDC better. There are a plethora of different and often contradictory desires at play:

  • Giving tickets to “the best” attendees
  • Giving new developers a fair chance
  • Not totally screwing inconvenient time zones
  • Making WWDC more accessible
  • Not diluting what makes WWDC so awesome

One thing I will say, however, is that ticket or not, I knew I would be there this year. There are too many inspiring, amazing people in one place not to go. If 2013 is the last year of WWDC as we know it, I’ll be sad to miss the sessions. I’ll be sad to miss the access to Apple. But I’ll be most sad to miss having the excuse to get together with my friends–my inspiration.

See you in June.

  1. And if I’m honest, rather crummy. 


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